Writing a blog post, personal blog, or blog for your website can seem like an intimidating task, especially if you are new to blogging and you don’t know what to write about or how to get started. But when you break it down into small steps, it isn’t as difficult as it seems. Here are six easy steps that will help you write a blog post in no time at all!
1) Start your Blogpost with your Main keyword
Keywords are one of the most important elements of SEO. They’re basically words or phrases that search engines use to find your page on Google and Bing, so it’s essential that you select them wisely.
When you start writing your first draft, include these keywords liberally. Once you’ve written an initial draft of your content, you can cut out some keywords if necessary.
However, always remember: Content is King, so always focus on quality over quantity when writing for SEO. Write the easy-to-read text: Quality writing has its own appeal, but there’s nothing wrong with trying to make things easier on readers while still maintaining their interest.
That means short sentences (fewer than 15 words each), short paragraphs (about three per section), and simple language overall. Most readers don’t like text that gets too technical or complicated but they also don’t want something dumbed down so much that it doesn’t say anything interesting at all!
2) Who Is This Post For? Make your Blog Engaging
Now that you know what your target audience wants, who exactly is reading your post? Maybe it’s for new bloggers, maybe it’s for people who want to get more readers, or maybe it’s for freelancers wanting more work.
This step is about pinpointing exactly who will be reading and looking at your post so you can decide what content you should use. You may find it helpful to write down several different groups of people and ask yourself which group each point applies most to.
If a point doesn’t fit any particular category, scrap it! That means someone else has already covered that area well enough for you not to include it. Instead, focus on including points specific to only one group if possible.
It helps when writing a post to think like you’re speaking directly to a person with their own specific problem, in other words, have empathy. Putting yourself in another person’s shoes makes it easier to write in ways they would find useful and interesting.
3) What is the point of this post?
Before you even think about sitting down and writing your post, you need to decide why your readers should be reading it. If you can't come up with an answer (and let's face it: nobody likes fluff), then don't write that post.
It's just not worth doing if it doesn't serve any purpose at all. So before you begin actually writing for real, brainstorm some reasons for your reader to read on.
Once you have those ideas written down in bullet form, pick one of them as your central theme the one thing that will make their lives better if they read what you have to say? That’s what your first paragraph needs to be about.
This whole process shouldn’t take more than 10 minutes and once you've done it, writing that actual draft will seem so much easier. Writing is rewriting. –Sydney J Harris The sooner you get your draft online, ready for feedback from others, the better!
4) Put Your Keyword in the Title
Search engines use your page’s title as one of their main ranking factors. So make sure it contains relevant keywords. Just don’t overdo it; that is, use more than one keyword per title or risk looking spammy.
If you have multiple primary target keywords for your post, include each one once. For example, Honda CR-V Steering Recall Causes 868 Accidents Since 2010 has four different target terms: Honda CR-V Recalls, Honda CR-V Accidents, Honda CR-V Recall, and Honda CR-V Crash.
Including all four phrases in its title gives Yahoo! News a better chance of ranking high organically on all those keywords but only if they are used appropriately throughout the body copy.
The same strategy applies when you write meta descriptions and alt tags for images. Use words that describe what an image is (or what an image shows) but do not repeat these words anywhere else on your page.
5) Add a Call To Action at the End your Blog Article
Writing a post is just half of what you need to do. You’ll also want to add some clickable buttons at the end of your content that provides additional information or has readers take action on it.
Here are some examples of Have a Button Linking Back To Your Website: At the bottom of each page of our website, we include an image like this: It’s important to not only include calls-to-action for new visitors but for repeat customers as well.
Every time someone visits our website from an external source (like social media), they should be able to easily navigate back to whatever page they came from.
6) Proofread and Make your Post Readable
First, proofread for errors, and then focus on making your post readable. In order to write an effective post, you need to first focus on what you want people to get out of it.
What are you trying to say? What information do you want them to know or understand after reading your post? Is there anything else that is important for them to know about your topic, but you may have not included it in your post because it didn’t fit with what you were talking about directly? These are all things to think about when creating your content.
Your title should describe what is discussed in your post and make people interested enough to click through and read further (make sure you use keywords as well).
Then, start by writing a simple outline. Organize everything around each main point in an easily digestible manner. Finally, break down each point into its own paragraph; include supporting facts, figures, or stories as applicable. Then just write away!
Conclusion
When you’re looking for ways to add words like write, blog, and article into your content, it can be difficult to focus on delivering valuable advice. It may also be hard not to confuse your readers or come across as spammy.
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