What does it take to become a website content creator? A passion for writing? Attention to detail? The desire to communicate information clearly and in an engaging way? Sure, those all come into play, but there’s more to it than that name, you have to market yourself and be willing to learn the technical aspect of creating web content.
In this guide, we’ll go over the 8 steps to becoming a website content creator, so you can begin sharing your knowledge with the world today!
1) Set your Business Goals
Many people who want to become website content creators are likely freelancers or running their own agency. As such, it’s crucial to be clear on your business goals so you can map out a detailed plan of action that aligns with these goals.
For example, if your goal is to generate $5,000 in revenue by year-end, then you need to create an actionable plan that will help you meet that benchmark. How much traffic do you need per month? What sort of marketing tactics will drive more visitors to your website? What about client acquisition and retention?
2) Create a Marketing Plan
The second step to becoming a website content creator is to figure out what you want to write about. While it may seem obvious, you need to have an idea of what it is that you want to write before creating a marketing plan.
Start by looking at your hobbies and interests; if they match up with industries relevant to your business, that’s great! If not, it might be time for you to pursue some new interests (and opportunities) in life. Either way, take some time to figure out who your target audience is and how you can help them with your website. Good luck!
3) Build your Site from Scratch or buy an existing Website?
Buying an existing website can be easier and less time-consuming than building a site from scratch. It can also save you money, depending on what your needs are.
This is particularly true if you’re just looking to get your foot in the door as a freelancer or create one site for yourself as opposed to launching multiple sites for different purposes (if, say, you’re planning to start a freelance writing business). Whatever route you choose, here are some things to keep in mind:
4) Market Research: For Website Management
Conducting market research will help you understand what type of website content people are looking for and whether it matches your skillset.
For example, if you’re a visual artist and don’t know much about web design, you might want to consider hiring someone to create graphics for your website or at least determine whether there is already someone out there who does that sort of work. If so, great! You can offer those services as well or partner with them in some way.
5) Buy Website hosting and Domain Name
The first step to becoming a website content creator is to buy a domain name and web hosting. These services make it possible for you to set up your site, where you can display all of your hard work.
Choose a memorable name, since it will be used as your professional identity. Hosting services also come with pre-installed scripts and plugins, making them easy to use right out of the box. There are several providers, but we recommend Bluehost: they offer reliable service at affordable prices.
6) Choose your CMS system (WordPress, Joomla, etc.)
Choosing a content management system (CMS) is one of your first decisions as a new website content creator. Some CMS systems are more appropriate for certain kinds of websites, so it’s best to choose one that fits your needs.
In general, WordPress and Joomla are considered some of the most popular and user-friendly options. Once you have selected a CMS system, it will help to familiarize yourself with its layout and functionality before diving into your first piece of content.
7) Decide on your Design
The first step to becoming a website content creator is deciding on a style for your website. There are three main kinds of design you can use for your site: Monochromatic design uses different shades of one color for different parts of your site.
This style is great if you want to keep things simple and not have too many colors on your site, but it doesn’t stand out from its competitors. I usually recommend using at least two colors in a monochromatic design. This helps to draw people into your site.
It also makes it easier for search engines to index what you’re doing, meaning they’ll be more likely to feature you in their results pages. The patterned design uses patterns that repeat throughout your site.
8) Start creating great Website Content
Online writing is an important part of your overall digital marketing strategy. How do you get started? Here are eight simple steps for how to become a website content creator.
Write and publish a post on your website: Hopefully, you already have some type of content on your site; if not, I would recommend starting with at least one page or post (you can start with something small like About Us or even just a bio about yourself).
The key here is to let people know that it’s there ideally in more than one place. Google likes new pages and posts; having multiple links pointing back to it will only help search engines find it.
Conclusion
Online content creation can be very lucrative, but to make that happen, you have to be dedicated and patient. Start by finding a niche you’re passionate about content creation is much easier when you care about what you’re writing about. Next, follow step-by-step instructions for growing your audience, and don’t give up. The only way to fail is not to try!
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